Gap Launches Its First NFT Collection on Tezos Blockchain

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Gap, the global clothing brand, is making its first foray into the world of non-fungible tokens (NFTs) through a collaboration with New York-based artist Brandon Sines and open-source blockchain platform Tezos. Sines, the brains behind the cartoon Frank Ape, helped draw up the collection based on Gap's signature hoodie. The digital collectibles come in four tiers based on pricing and availability: common, rare, epic, and one-of-a-kind. Buyers of the epic-level NFTs will also receive an exclusive physical Gap x Frank Ape hoodie while common, rare NFT buyers get a way to “unlock” the ability to purchase an epic NFT.

Gap's common rarity NFTs will be available starting January 13 for two of Tezos' native XTZ coin which is valued just under $9 or roughly Rs. 665, with rare-level NFTs going on sale on January 15 for XTZ 6 ($26 or roughly Rs. 1,922). Epic-level NFTs will follow on January 19 for XTZ 100 ($436 or roughly Rs. 32,234), while the single-edition ‘One of a Kind' NFT will be auctioned off starting January 24.

Buyers of epic-level NFT will also receive an exclusive physical Gap x Frank Ape hoodie, and Gap Threads will have a gamification model which lets collectors of the common and rare NFTs “unlock” the ability to purchase an Epic rarity NFT.

The way this will work is customers will need to complete a collection of four common and two rare NFTs in order to create a “commemorative NFT,” which then “unlocks access to purchase a limited edition Epic NFT,” according to an announcement by Gap. Customers who purchase an epic NFT will be able to claim the physical hoodie co-designed by Brandon Sines, claims the announcement.

While this is Gap's first push into the NFT space, it might not be the last. In a release, the company wrote that it “plans to learn more about how their customers want to engage in a digitally-led world.” The global clothes retailer currently has a creative partnership with Kanye West in place too which just aired its first TV advertisement.

Gap also chose to partner with Tezos due to the platform's emphasis on a low carbon footprint. Crypto formats like NFTs have recently spurred outcry for producing high emissions, meaning Gap could safeguard itself from backlash by focussing on energy efficiency.


Interested in cryptocurrency? We discuss all things crypto with WazirX CEO Nischal Shetty and WeekendInvesting founder Alok Jain on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music and wherever you get your podcasts.

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This Torrent Website Lets Users Pirate an Entire Blockchain’s NFTs

With the NFT craze rising, more and more people are creating their own non-fungible tokens and investing in them. The idea behind NFTs is that someone can purchase a piece of digital art, which includes anything from a portrait to a comic character to the World Wide Web's source code, using the same blockchain technology that powers the cryptocurrency world. This allows the artist to get paid for their work and the buyer can claim proof that they own the piece of art. There's one problem though. The NFT is just an electronic file and there's no stopping anyone from right-clicking and downloading a copy of it.

But right-clicking on every NFT file for download can be a tiring process. So an Australian artist, Geoffrey Huntley, has launched a website that allows users to torrent an entire blockchain's worth of NFTs. It's called, appropriately, the NFT Bay, which is an exact mirror image of The Pirate Bay. Many believe Huntley's site could start an interesting debate on what it means to claim ownership over something on the Internet.

“People are dropping millions of instructions on how to download images,” says the description on the NFT Bay page. “That's why you can right-click save-as because they are standard images. The image is not stored in the blockchain. The image is not stored in the blockchain contract. As web 2.0 web hosts are known to go offline, this handy torrent contains all of the NFTs so that future generations can study this generation's tulip mania and collectively go ‘WTF? We destroyed our planet for this,” it adds.

The NFT Bay's major section has a number of individual non-fungible tokens. It has around 18 TB of NFTs from a database on the Ethereum and Solana blockchains, that is, to put it mildly, a lot of images. All these images can be downloaded via the visitor's torrent client of choice.


Interested in cryptocurrency? We discuss all things crypto with WazirX CEO Nischal Shetty and WeekendInvesting founder Alok Jain on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music and wherever you get your podcasts.

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